Preston Lane: Elevating everyday elegance, offering exceptional quality at an accessible price.

In a marketplace filled with distractions, Preston Lane chose to stand out by chronicling the artistry, and chaos, behind their brand through a vibrant reality series, “Preston Lane: Building the Brand.” This series showcases their commitment to refined style and thoughtful craftsmanship, inviting viewers to witness the journey of creating a brand defined by sophistication and integrity.

ViTV jumped in to make this fun eight-part series happen, handling everything from shooting and editing to post-production, making sure the whole story came together in a lively and timely manner. .

Episode 4 - Party House

Episode 5 - The Big Launch

Episode 6 - Weekend Warriors

Working with Elgin and ViTV Media was an absolute blast, they we’re able to make stressful situations feel like fun, and the speed and quality in which they turned around our show from field shoot to final cut exceeded expectations. Can’t wait to work with them again on our next shoot!
— Preston Konrad, Co-Founder Preston Lane